![Andrzej Marczewski's Hexad](https://ludogogy.professorgame.com/wp-content/uploads/2022/02/hexad1-326x245.jpg)
Andrzej Marczewski’s Hexad of Player Types
Andrzej Marczewski created the Hexad of Player Types, an extension of Richard Bartle’s work, to be more suitable for use in Enterprise Gamification. […]
Andrzej Marczewski created the Hexad of Player Types, an extension of Richard Bartle’s work, to be more suitable for use in Enterprise Gamification. […]
The Octalysis framework was created by Yu-kai Chou. The Octalysis framework consists of eight Core Drives (CDs) describing human motivation. […]
A motivation theory which focuses on the idea that human nature features persistent positive traits, and that people consistently display effort and agency […]
Many people regard ‘intrinsic’ motivation as being ‘internal’. They similarly conflate ‘extrinsic’ with ‘external’ rewards. The truth is more complex. […]
This little self-generating game was developed as a response to a challenge to create a game which can be explained in 200 words or less. […]
If you have an idea for training for your business, but don’t know where to start analysing your needs or planning what to deliver, this will help. […]
Educators (and indeed most other people) seem to be quite happy with the idea that children, and other young animals, learn from play. Felines learn hunting skills by being given food to play with by […]
Nearly all the business learning games I have come across have involved teams competing by doing exactly the same thing as each other. By that I mean that they start in the same position and […]
Gamification – there’s a lot of it about. Everywhere you look, marketeers, contact centres and HR types are publicising their latest gamification projects and talking numbers about engagement conversions, brand loyalty and so on. But […]
Picture the scene. You have spent weeks, creating beautifully crafted, engaging training for onboarding / hi-po fast tracking / leadership and strategy (delete as applicable). Here you are on the first day of delivery and […]
For most people there is a clear delineation between ‘Work’ and ‘Play’, and with it the sad assumption that ‘Play’ is enjoyable and voluntary, and that ‘Work’, being its polar opposite, is unpleasant, and an […]
Ludogogy 2022